| Seminar-Workshops about Creativity, Innovation and Entrepreneurship |
Participants know and practice, on a single day, the most relevant techniques and tools, and incorporate them into their regular responsibilities, thus facilitating the acquisition of new behaviors
Organization’s Culture: The Organization’s culture includes experiences, beliefs and values, both personal and cultural
Skills and Competences: Competencies are characteristics that are related to effective or superior performances in a situation or work, defined in terms of innovation and creativity
Methods and Tools: A set of techniques needed to develop the innovation process in an organization: identify opportunities, generate ideas, select the best and turn them into profitable |
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| Programs ‘Experiential Training’ to prepare more innovative and creative people |
Designed to develop skills and acquire new behaviours to prepare more innovative and creative people in all the hierarchical levels of organizations
Each group of educative programs based on Specific Action Experiences allow professionals to achieve their higher skill levels of development for the benefit of the organizationEach group of educative programs based on Specific Action Experiences (1) allow professionals to achieve their higher skills’ development for the benefit of the organization
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| (1) Internationally validated method: XX ISPIM Conference ‘The Future of Innovation’, Vienna (Austria); ECEI 2009, European Conference on Entrepreneurship and Innovation, Antwerp, (Belgium); 2nd ISPIM Symposium. Innovation Symposium: Stimulating. Recovery – The Role of Innovation Management, New York (USA); ESME 2009, Athens (Greece); XXI ISPIM Conference ‘The Dynamics of Innovation‘, Bilbao (Spain); ECIE 2010, 5th European Conference on Entrepreneurship and Innovation, Athens (Greece); XXII ISPIM Conference ‘Sustainability in Innovation‘, Hamburg (Germany) |
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| Highlights |
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Global company with presence in 67 countries worldwide and comprising more than 40,000 employees. With three production sites in Spain and a thousand employees, through the pharmaceutical division, Merck Serono and Merck Consumer Health Care and the chemical division -Merck Millipore and Performance Materials |
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Leading hotel chain with presence in major tourist destinations in Spain, the Mediterranean and Caribbean with more than 100 hotels of 4 and 5 stars. It belongs to GRUPO IBEROSTAR which currently operates in 19 countries around the world and has a workforce of over 23,000 people, renewed every day to become a benchmark of international tourism industry |
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